First, you have to make a choice: still photos or video? Still photo lighting tools need only to support a flash; video lighting requires you have a light source that stays on.
Here's a nice softbox lighting kit he recommended to me if you're going to do a lot of stuff. It looks sturdy, has stands and the proper color (temperature as it's called) lights to blend with daylight and flashes. It's about $250, which is a bit more than what my ghetto needs are.
So, the internet to the rescue! Googling for "homemade softbox" reveals quite a few options. I'm noting them here for future reference. When I try some I'll update with whatever I've done.
http://www.studiolighting.net/foam-core-homemade-softbox/
http://www.fredmiranda.com/forum/topic/711997
http://www.diyphotography.net/making-a-softbox-just-got-easier
Here's the magic bulb: Daylight Balanced 85W Spiral Fluorescent Lamp
"Spiral 85 watt 5600°K lamp fits fixtures that accept household-threaded incandescent bulbs. Matches daylight white balance and color mixes well with window light and electronic flash. Measures 3" diameter by 8-1/2" long. Uses only 85 watts of power, but has the brightness of a 300-500 watt incandescent lamp and lasts up to 10X longer."
"Spiral 85 watt 5600°K lamp fits fixtures that accept household-threaded incandescent bulbs. Matches daylight white balance and color mixes well with window light and electronic flash. Measures 3" diameter by 8-1/2" long. Uses only 85 watts of power, but has the brightness of a 300-500 watt incandescent lamp and lasts up to 10X longer."
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